Cookie Policy

There are lots of misconceptions about cookies and what they are for.

Cookies are not programs; they are simple text files that can be used by a website for various purposes. At www.4creda.co.uk we use cookies to ensure our website works efficiently and also to observe visitor behavior during a session. All the information contained in these cookies is used to ensure the website works correctly, delivers the performance you expect and also to improve the overall experience offered to visitors and customers. Some of these cookies are essential to the operation of the website.

If you would like to manage your cookies, you have the ability to turn them on/off and save your choices. If you ever want to change them in the future, please click on Cookie Settings and change your choices accordingly and click save.

The cookies we use are:

Strictly Necessary Cookies

These cookies are needed to run our website and to keep it secure.

Source of Cookie
[Name of Cookie]
Purpose Expiry
Session ID
[retail_uid]
Session ID is a unique number which is used to identify a user that has logged on to a website

retail_uid - Upon expiry of session

Authentication/Login
[__uid]
This cookie is used to ensure that the user has successfully authenticated and has logged in successfully

__uid - One year

YouTube Third Party Cookies. Cookies are used by YouTube to allow users to view product videos embedded on to our site.
For further information from YouTube, please read YouTube's privacy policy
Varies from upon expiry of session to ten years from set/update
AB Testing
[ab]
This cookie was previously used for A/B testing, but is now used for site switches and UAT

ab - One year

Google Tag Manager Third Party Cookies. Google Tag Manager does not personally set cookies, however the services it hosts will contain cookies
Power Reviews
[__pr*]

Power Reviews use cookies to help with generating the best customer experience feedback

For more information on how Power Reviews use cookies, please read Power Reviews' cookie policy

__pr* - Two years

Google Maps

We use Google Maps for our Ship To Shop functionality, this helps to locate the most convenient pick up point for the user

For information on how Google uses cookies, please read Google's cookie policy

PayPal

Third Party Cookies. These cookies are required for secure transactions when placing an order with PayPal

For more information on how PayPal uses cookies, please read PayPal's cookie policy

Jotform
[JOTFORM_SESSION, guest, userReferer, last_form]

Third Party Cookies. These cookies are required for our online Data Subject Request form.

For more information on how Jotform uses cookies, please read Jotform's cookie policy

JOTFORM_SESSION - Twenty nine days

guest - Twenty nine days

userReferer - Twenty nine days

last_form - Twenty nine days

Cookie Consent Preference
[cds_cs]
We use this cookie in order to store the users Cookie Consent Preferences

cds_cs - Ninety days

Stape
[user_id]
This cookie is used to identify users

user_id - Four hundred days

Functional Cookies

These cookies allow us to provide enhanced functionality and personalise content for you. For example they're used to recognise you when you return to our website. If you do not allow these cookies then some or all of these services may not function properly.

Source of Cookie
[Name of Cookie]
Purpose Expiry
 
 
 

   

Marketing/Targeting Cookies

These cookies help us decide which products, services and offers may be relevant for you. We use this data to customise the marketing content you see on websites, apps and social media. They also help us understand the performance of our marketing activities. These cookies are set by us or our carefully-selected third parties.

Source of Cookie
[Name of Cookie]
Purpose Expiry
Fresh Relevance
[tms_VisitorID, tms_wsip, newsPopup]

Third Party Cookies. This site uses cookies to keep track of your shopping. This data may be used to personalise marketing content to help find what you want

The tms_VisitorID cookie stores a unique id for the device, this is used to keep track of your shopping

The tms_wsip cookie records whether you are using a modern web browser that supports a more efficient communication channel called "web sockets"

The newsPopUp cookie is the default cookie used by PopOver SmartBlocks to suppress a PopOver x days after it is last seen, where x is configurable for each PopOver. The duration is also the same value as x

tms_VisitorID - Five hundred and fifty nine days

tms_wsip - One day

newsPopup - One month

Affiliate Window/Affilinet
[For the full list of cookies that Affiliate Window uses, please view their cookie list]

Analytical Cookies

These cookies tell us how customers use our site and provide information to help us improve the website and your browsing experience.

Source of Cookie
[Name of Cookie]
Purpose Expiry
Google Analytics
[__utma, __utmb, __utmc, __utmt, __utmz, _ga, _gat, _gid]
Third Party Cookies. We use Google Analytics to help us understand how visitors navigate to and through our website

__utma - Two years from set/update

__utmb - Thirty minutes from set/update

__utmc - Upon expiry of session

__utmt - Ten minutes

__utmz - Six months from set/update

_ga - Two years

_gat - One minute

_gid - Upon expiry of session

Convert.com
[_conv_s, _conv_v]
Third Party Cookies. Convert.com is a Conversion Rate Optimisation platform, we use this to conduct A/B testing in order to make improvements to the site

_conv_s - Twenty minutes

_conv_v - Maximum of six months

Google AdWords Conversion Linker
[_gcl_au, _gcl_aw]
Third Party Cookies. Google uses this cookie to help customise adverts on Google Properties such as Google Search

_gcl_au - Three months

_gcl_aw - Ninety days

Hotjar
[_hjid, _hjIncludedInSample]
Third Party Cookies. Hotjar tracks visitors moving around the site. This helps us to make improvements to the site

_hjIncludedInSample - Upon expiry of session

_hjid - One year

Google Customer Reviews / Certified Shop Badge

Google uses cookies in order to provide a Google Customer Reviews rating on our page

For information on how Google uses cookies, please read Google's cookie policy

Trustpilot

Trustpilot uses cookies for many reasons, such as generating statistics and authentication for genuine reviews.

For information on how Trustpilot uses cookies, please read Trustpilot's cookie policy

TradeDoubler
[TRADEDOUBLER]
We use this cookie in order to track usage of our affiliate links

TRADEDOUBLER - Thirty days

Bing
[_uetsid, _uetvid]
These web analytics cookies, provided by Microsoft Inc., are used to collect information about how visitors use our site

_uetsid - One minute to thirty days

_uetvid - 2 weeks